Drinks
Joan “John” Gols. Cerveza Moritz Epidor. Poster. Cardboard. c. 1920. Col. Mateu Llinàs i Audet. Photo: Frederic Camallonga
Marcello Dudovich. Martini Blanco. Cardboard. c. 1925. Relieves Basa y Pagés, Barcelona. Col. Mateu Llinàs i Audet. Photo: Frederic Camallonga
Bodegas Bilbaínas. Tin. c. 1905. G. de Andreis, Sampierdarena, Itàlia - Badalona. Col. Mateu Llinàs i Audet. Photo: Frederic Camallonga
Advertising and alcoholic drinks have always been inseparable. Wines, champagnes, beers, vermouths and spirits of all kinds employed the best artists to create their feminine icons: Art Nouveau fairies, “Manolas”, modern women, exotic figures, but also smiling little girls, elegant waiters and thirsty frogs. Soft drinks also created their own images, usually smiling, placid ladies, who invited people to take a well-earned break.